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“Fashions fade, style is eternal”

From the Haute Couture Yves Saint Laurents and the "Le Smoking" jackets up to the explosive moments with Tom Ford. The label Yves Saint Laurent (YSL) can look back on a crazy story in which fashion was significantly influenced. Very clear lines, all around elegant and again and again the color black is the style with which YSL shaped the fashion world. In addition to the elegance, his collections also repeated controversies - he was the first fashion designer who used completely transparent substances for his creations. The scandalous was not only that the substances were transparent, but that the clothes were still wearing without underwear. Yves Saint-Laurent revolutionized the fashion world not only with free movement, but also with the first pantsuit for women ("Le Smoking"). He became a fashionable symbol of the women's movement and the second wave of the emancipation of the 60s. Yves Saint Laurent assessed his create as follows: "Chanel Freed Women, and I Empowered Them" His career started Yves Saint Laurent as a student of Christian Dior. In the summer of 1957, Christian Dior decided that his master student once succeeded in his succession, nothing suspects how soon this would be the case. Because in the same year Christian Dior dies unexpectedly at a heart attack. Overnight, the 21-year-old Saint Laurent became the chief designer of a renowned Parisian fashion house. His first collection in1958 was a superior success that made him the star in the entire fashion world. After his extremely successful start, his collections were no longer included with the same euphoria. With a view that Yves rejuvenated the entire collection of Dior, he fell with the older women and the owners of Dior in Disgrace. Even while he was in the French military during the Algerian Independence War, he received the news of his dismissal at Dior. He then launched his own fashion house in 1960 with his partner Pierre Bergé: Yves Saint Laurent. The first Paris Haute Couture fashion house YSL 1966 started a prêt-à-porter line called Rive Gauche. In the same year, he presented his classic Tuxedo suit for women, "Le Smoking". The 1990s were then shaped by changing and mixed results, until conclusively 1999 Gucci took over the fashion label and called Tom Ford as chief designer. Yves Saint Laurent itself moved back from the fashion business in 2002 and died in a brain tumor in 2008.

Yves Saint Laurent was one of the most influential fashion designers and couturiers of the 20th century. He was born in Algeria as a descendant of French emigrants. After moving to France, he learned his craft from none other than Christian Dior and took over the creative direction of the house after his death. His first collection was already a huge success and freed women's fashion from the wasp waist. Yves Saint Laurent was responsible for other groundbreaking trends over the decades: pantsuits for women and the use of jersey in the high-priced segment are associated with his name. Likewise, he was one of the first designers to use transparent fabrics in his designs. The iconic 1965 dresses inspired by the paintings of Piet Mondrian can also be traced back to Yves Saint Laurent. During his lifetime, Saint Laurent was fondly called a "revolutionary" of the fashion world.

Bags from the traditional French company Yves Saint Laurent usually catch the eye with their clear linens. In combination with shiny monogram details, the bags have their own elegant design language. That the bags are not traded at high prices for nothing is also due to the choice of materials. The bags of the label belong to the highest quality at all. Some variants also have a chevron called quilting on the outer leather, which takes up the first letter of the first name Yves beautifully and visualizes.

Over the years, many iconic Yves Saint Laurent bag models have been launched. Among the most popular are certainly the Chyc Ligne, the Sunset and the Kate bags, as well as the Cassandre range. The models differ in details and are offered in different sizes. The popular Yves Saint Laurent Classic Baby Duffle Bag represents a miniature version of a classic weekender. The bags in the Sac De Jour range are among the most elegant of all with their clear linens. Likewise, the Mombasa model is unique: the handles of the bags are usually made of real horn, have shiny fittings and have been offered in various designs over the years.

The Yves Saint Laurent show of the Spring collection for men 2023 took place in Morocco in the Agafay desert 30 kilometers outside Marrakech. Not far away, Yves Saint Laurent has lived in the Jardin Majorelle, which is still known today for its exceptional design. A visit is an absolute must should you be in the area, the building shines in a unique blue and is surrounded by ocher yellow details. The property is completed by a cactus garden with water basins. It is not for nothing that this place served as a retreat for Yves Saint Laurent. The set design is a collaboration created by artist Ed Devlin. A seemingly floating, glowing ring was made by the designer for the show and illuminated the stage.