“Be seen. Be heard”
It is not for nothing that the classic, elegant style of the Prada company has many fans. Prada stands with his designs for Italian elegance like hardly any other company. Classic shapes are wrapped in the finest materials and always set a few highlights with golden or silver details. The bags are designed so that they can be led to different occasions and outfits. A black Galleria cuts a good figure both in the office and a rocky combinations with leather jacket. Despite his long history, Prada is fresher than ever and always knows how to please with unusual special editions. Colorful prints on noble, finely shiny Saffiano are not uncommon and are particularly coveted collector's pieces among fans.
The company, founded in 1913, originally made a name for itself with luxurious leather articles. From noble suitcases to soft gloves, Prada offered elegant luggage for every weather. The company, originally founded as "Fratelli Prada" by the brothers Mario and Marino Prada, was appointed royal court supplier in 1919. At the beginning, the company also offered handbags in the classic sense. After Mario Prada's death in 1958, his daughter Luisa took over the leadership of the company. In 1958 after the death of the company founder, his daughter Luisa took over the management. 20 years later, this withdrew from the company and transferred the management to its three children. Under the direction of Miuccia Prada the lower one experienced a rebirth. The rather stubborn label was soon known for creative designs and experiments with different materials. The design of the new, triangular logo also originated during this time. In 1984 the backpack "Vela" was introduced, from Black parachute silk and with this new logo the model became a complete success. This legacy is still presented in Prada’s Tessuto collection.
One of the best -known bags of the company is undoubtedly the bags of the Galleria collection. Consistent proportions and sophisticated details make the bags to the bestsellers of the house to this day. Whether as an open Tote BAG for everyday life or as a mini variant for evening occasions, there is a suitable variant for every purpose. The bags are mostly offered in Prada’s in -house Saffiano leather variant. Other lying bags of the house are the small bags of the Cahier series. The bags are small works of art and with their attention to detail and their diary look both elegance and playful at the same time. Other classics of the house are the bags from Prada's Tessuto collection. The bags were already in demand in the early 2000s, and the bags are still in production today, and the pockets in shape, color and material selection are even published. For many young fashion chains. Hardly a large fashion house that does not store at least one Prada TessuTo copy on the shelves.
Saffiano Leder is an in -house loading variant from Prada. This leather catches the eye with its fine, crossed hatching and its matte shine. Saffiano leather is offered in different color variants and is one of the identification marks of the company alongside the logo.
Prada’s Vitello Daino leather has a natural, coarse picture. The leather falls softer than Saffiano leather and represents another popular, in -house variant. Especially Tote Bags benefit from the female case and the robustness of the leather in everyday life. VITELLO DAINO LEATER is offered in many color variants. Most of the colors are black and brown.
The Belgian designer Raf Simmons has been a creative co-manager of Prada since 2020. This has been successful with its own collections since 1995. Previously, he also worked for Jil Sander, Dior and Calvin Klein.